Digital Marketing Agency

[tp_vc_headline headline=”WHAT IS DIGITAL MARKETING?” headline_size=”h1″ content_size=”airy_subheadline” underline=”on”]With so many definitions and interpretations out there, it can be difficult to really understand what Digital Marketing really is.

Let’s Break it down:

Digital Marketing is basically your means of exposure online and the measurement of it’s success.  You are creating an online presence telling the world you exist and that you have products and services to offer.

Mediums of Digital Marketing: Creating an Online Presence

  • Social Media Marketing
  • Pay per click advertising (PPC)
  • Search Engine Optimization (SEO)
  • Analytic and reporting
  • Local Maps Marketing

Whether you start off with one or all of these mediums, your business will see growth.[/tp_vc_headline]

Digital-Media-Marketing-Calgary-Orex-Media-2
[tp_vc_headline headline=”SOCIAL MEDIA MARKETING” headline_size=”h1″ content_size=”airy_subheadline” underline=”on”]Social Media Marketing is more than just creating a Twitter page or a Facebook page, that’s just setting up the base, barely.  What presence do you want to portray and how are you going to get them there in the first place?   Did you chose the right social media platforms in the first place?

Social Media Marketing requires a thoroughly thought out plan of execution with the proper follow through.  Otherwise it’s just wasted time and money.

We operate as an integrated in-house marketing team, an independent contract for certain campaigns, and anything in between.  Whether you want to expand your current campaign or want to test out new strategies and idea, we can get you on the right path.  We keep everything simple and easy, best for you and your business.[/tp_vc_headline][tp_vc_button title=”Learn More” target=”_self” href=”http://orexmedia.ca/digital-marketing/social-media-marketing/” style=”bordered”]

% of internet users connected to Social Media

% of internet users willing to follow local advertisements online

[tp_vc_headline headline=”Online Advertising” headline_size=”h1″ underline=”on” alignment=”center” content_size=”airy_subheadline”]Online Advertising is a very good tool for bringing traffic to your website, but it can offer much more.  When used properly, it can improve the your customers experience by navigating them to the content you want them to see for better sales and better return on your investment.

Bring back your customers with re-targeting, they almost made a purchase, let’s remind them to finish it.

Let our Certified Adwords specialists put your business and consumers on the right track.[/tp_vc_headline][tp_vc_button title=”Learn More” target=”_self” style=”bordered” href=”http://orexmedia.ca/digital-marketing/online-advertising-services/”]

[tp_vc_headline headline=”SEARCH ENGINE OPTIMIZATION (SEO)” headline_size=”h1″ underline=”on” alignment=”center” content_size=”airy_subheadline”]Search engine optimization is more than just stuffing key words into your website and linking websites.  Its now about the user interface, quality content, and updating your website consistently with unique content.

Our team will design a plan focused around your products/services and work on creating a proper interface that not only search engines will like, but your consumers will as well.

This investment returns quality organic searches and brings you more business in the long term.[/tp_vc_headline][tp_vc_button title=”Learn More” target=”_self” style=”bordered” href=”http://orexmedia.ca/digital-marketing/search-engine-optimization-services/”]

% of consumers that use the internet to find businesses

Your understanding on where to improve online and what is working

[tp_vc_headline headline=”Reporting and Analytics” headline_size=”h1″ underline=”on” alignment=”center” content_size=”airy_subheadline”]Analytics and reporting does more than measure the number of visitors to your website or social media platform.  When calibrated properly,  your business will be able to set goals and react by modify it’s own behaviors online and offline to maximize customer retention.  You will have data driven reports that give accurate feedback without any bias behind them.[/tp_vc_headline][tp_vc_button title=”Learn More” target=”_self” style=”bordered” href=”http://orexmedia.ca/digital-marketing/analytics-and-reporting/”]
[tp_vc_headline headline=”Local Maps Marketing” headline_size=”h1″ underline=”on” alignment=”center” content_size=”airy_subheadline”]Wonder how other companies show up on map listings and yours does not? If you want to get your map ranking up on Google or any other map, you better have the right tools. On top of the 80% of internet users utilizing maps to find local businesses, 50% of your customers looked you up on a mobile phone before interacting with your business.

Local Map listings is an essential tool to have when you want to connect with your customers locally.[/tp_vc_headline][tp_vc_button title=”Learn More” target=”_self” style=”bordered” href=”http://orexmedia.ca/digital-marketing/local-maps-marketing/”]

% of internet users use local map searches

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